SPTO on YouTube

Today it is easier to reach young people with a YouTube video than with long days or other dissemination actions.

Therefore, the Spanish Patent and Trademark Office, (SPTO) and the European Union Intellectual Property Office (EUIPO), within the framework of the 2019 Annual Cooperation Agreement have included the activity “Ideas Powered”. This initiative is focused on young people to raise awareness about the value of industrial property, promote its use and knowledge and raise awareness about the importance of respecting it.

For this, the services of a youtuber have been hired, which has been responsible for making several videos to view on YouTube and other social networks, such as Instagram. In these videos, through a dynamic and attractive format, we try to raise awareness among the youngest public about the importance of industrial property, disseminating their knowledge and encouraging its use. It also emphasizes the importance of respecting industrial property rights and damages caused by counterfeiting.

The hired youtuber is Kaos and in the following links you can view the videos:

https://www.youtube.com/watch?v=LJPg55_beGg

https://www.youtube.com/watch?v=vFZVmLsh0t8